shipshitdev

expert-validator

4
0
# Install this skill:
npx skills add shipshitdev/library --skill "expert-validator"

Install specific skill from multi-skill repository

# Description

Validate positioning, authority, and messaging strategy using Expert Secrets principles. Assess Attractive Character, Big Domino, and New Opportunity framing. Activates for "validate my positioning" or authority assessment.

# SKILL.md


name: expert-validator
description: Validate positioning, authority, and messaging strategy using Expert Secrets principles. Assess Attractive Character, Big Domino, and New Opportunity framing. Activates for "validate my positioning" or authority assessment.
version: 1.0.0
tags:
- business
- brunson
- validation
- expert-secrets
- positioning
- authority
- messaging
auto_activate: true


Expert Validator - Expert Secrets Scorecard

Assess positioning, authority, and messaging against Expert Secrets principles. Expose weak positioning that makes people look like everyone else.

Brunson's Principle: "You don't need to be the most qualified—you need to be the most positioned."

When This Activates

  • User asks "validate my positioning"
  • User asks "is my messaging right"
  • User says "I sound like everyone else"
  • User asks "how do I build authority"
  • User asks "what's my angle"

The Framework

Attractive Character → Epiphany Bridge → Big Domino → New Opportunity

Scoring Dimensions

Dimension Weight What It Measures
Attractive Character 2x Is there a compelling persona/story?
Origin Story 1.5x Is there a powerful epiphany bridge?
Big Domino 2x Is there one core belief to shift?
New Opportunity 1.5x Is it framed as new vs. improvement?
Authority Signals 1x Are credentials/proof established?
Differentiation 1x Do they stand out from competitors?

Max Score: 100 points

Rating Scale

Score Rating Verdict
85-100 Expert Positioned Refine and scale
70-84 Good Foundation Strengthen weak areas
55-69 Needs Work Clarify before scaling
40-54 Commodity Zone Major repositioning needed
0-39 Invisible Start from scratch

Quick Reference

Attractive Character Types

Type Description Example
Leader "Follow me, I'll show you" Coaches, gurus
Adventurer "Join me on this journey" Explorers, testers
Reporter "I researched this for you" Curators, analysts
Reluctant Hero "I didn't want to, but..." Accidental experts

Big Domino Formula

"If I can get them to believe [ONE THING], then all other objections become irrelevant."

New Opportunity vs. Improvement

Improvement (Weak) New Opportunity (Strong)
"Better marketing" "A new way to get customers"
"Faster results" "A different approach entirely"
"We're like X but better" "Skip the old method"

Integration

Skill When to Use
expert-architect Build positioning from scratch
copy-validator Validate positioning translates to copy
offer-validator Validate offer matches positioning

For detailed scoring criteria, output templates, and complete examples: references/full-guide.md

# Supported AI Coding Agents

This skill is compatible with the SKILL.md standard and works with all major AI coding agents:

Learn more about the SKILL.md standard and how to use these skills with your preferred AI coding agent.