name: mailchimp
description: Manage email marketing campaigns and audience with Mailchimp's comprehensive platform.
category: marketing

Mailchimp Skill

Manage email marketing campaigns and audience with Mailchimp's comprehensive platform.

Quick Install

curl -sSL https://canifi.com/skills/mailchimp/install.sh | bash

Or manually:

cp -r skills/mailchimp ~/.canifi/skills/

Setup

Configure via canifi-env:

# First, ensure canifi-env is installed:
# curl -sSL https://canifi.com/install.sh | bash

canifi-env set MAILCHIMP_API_KEY "your_api_key"
canifi-env set MAILCHIMP_SERVER_PREFIX "us1"

Privacy & Authentication

Your credentials, your choice. Canifi LifeOS respects your privacy.

Option 1: Manual Browser Login (Recommended)

If you prefer not to share credentials with Claude Code:
1. Complete the Browser Automation Setup using CDP mode
2. Login to the service manually in the Playwright-controlled Chrome window
3. Claude will use your authenticated session without ever seeing your password

Option 2: Environment Variables

If you're comfortable sharing credentials, you can store them locally:

canifi-env set SERVICE_EMAIL "your-email"
canifi-env set SERVICE_PASSWORD "your-password"

Note: Credentials stored in canifi-env are only accessible locally on your machine and are never transmitted.

Capabilities

1. Campaign Management: Create, schedule, and send email campaigns
2. Audience Management: Manage subscribers, segments, and tags
3. Automation: Set up automated email journeys and workflows
4. Templates: Create and manage reusable email templates
5. Analytics: Track campaign performance and engagement metrics

Usage Examples

Create Campaign

User: "Create a new Mailchimp campaign for the product launch"
Assistant: Creates campaign draft with settings

Add Subscriber

User: "Add [email protected] to my newsletter list"
Assistant: Adds subscriber with optional merge fields

View Stats

User: "Show me the stats for last week's campaign"
Assistant: Returns open rate, click rate, and engagement metrics

Create Segment

User: "Create a segment of subscribers who opened the last 3 emails"
Assistant: Creates segment with engagement criteria

Authentication Flow

1. Get API key from Mailchimp account settings
2. Extract server prefix from API key (e.g., us1)
3. Use API key for all authenticated requests
4. OAuth available for app marketplace

Error Handling

Notes

• Free tier up to 500 contacts
• API key contains server prefix
• Extensive template library
• A/B testing available
• Landing pages included
• Integrations with 300+ apps